There is a Maya Angelou quote that says, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
Customer Service is at the heart of any business, be it a product or a service provider your customer service needs to be on point because if it is you will be rewarded a hundred times over with new customers and continue to retain current customers.
I recently had one of the most incredible customer service experiences that I’ve had in a while, and it involved a record store and the holy grail for my vinyl collection.
If you follow along with me on social media that I am a huge Fleetwood Mac and Stevie Nicks fan, you might also know that I am building out a 70’s rock vinyl collection and refurbishing a 70’s system to listen to said vinyl. A record that has been on my list for years and one that will finish out my Fleetwood Mac collection is a copy of “Buckingham Nicks,” the only album released by Stevie and Lindsay which helped Mick Fleetwood find them when he was looking for a replacement when Bob Welch left the band.
I have searched every flea market, garage sale, estate sale, and record store to find this elusive personal holy grail of music. Still, every record store, estate sale, or flea market that I went into, I would look and every time come up short until I walked into a record store in Victoria BC.
Turntable Records is in the tourist hub known as Fan Tan Alley; I had zero expectations for this place. I figured that I would walk in dig a little bit and then walk out, my experience with record stores in tourist parts of cities is not all that great. I walked straight to the Fleetwood Mac section and started digging; there was a lot, so much early stuff that I thought well maybe. A gentleman with a sizeable dark mustache came over to me and said, “Rumours is way in the back.” I said, “Thanks, but I already have that. I’m looking for something else.” The next record that I flipped was the cover of “Buckingham/Nicks,” I held it up and said, “This is what I’m looking for.” His entire demeanor toward me changed, in his body language, I went from some American Fleetwood Mac fangirl that only knows Rumours to a woman who is invested in all the music and history of this band. The next thing he said .”You know that those are getting incredibly difficult to come across.” He opened it up and said, “let’s take a listen.”
It was amazing. I had never heard any of these songs before that moment because it is not something that you listen to on Spotify when Stevie’s voice started singing my eyes filled with tears because I had found it, in fantastic condition. This man was teaching me more about this record that I didn’t even know.
Gary is the owner and the gentleman that was along with me for my Buckingham/Nicks journey. While he held the door open for me to walk out, I felt as if we should hug or something because we had just shared that experience.
The Turntable offers plenty of excellent condition vinyl products, their tiny shop in Fan Tan Alley is stocked to the brim with it. The customer service that Turntable sells is the experience. Selling the type of experience they do replaces any marketing budget; a satisfied customer is the best business strategy you could ever have because they will forever tell people about you.